The contrast: a white crown and a green stole. Wooden weaves and their balanced variations. The warmth of family life embroidered in linen curtains. A glimpse into an ancient but still present stube, a traditional wooden room typical of Alpine areas. This type of room can be found inside the malghe, stone buildings that are used for alpine pasture. This is the view from Demonte, a small village in the province of Cuneo known since the XII century, situated in the middle of Stura Valley. The altitude and the mountain breeze, at 800 meters above sea level, have made this place a locus amoenus: this Latin expression means a happy place for man as well as for animals, where nature reigns supreme. Far from the stress and frenzy of the urban world, Demonte is known for its dedication to agricultural and zootechnical arts. The area is also known for being the one where the Piedmontese Bovine Breed originally generated, which today is protected by the Slow Food Presidia. This bovine breed has been protected since 1996 by “La Granda”, a breeders' association that gives value to the quality of meat by taking care of the nutrition and wellbeing of animals.